Typography / Task3B


07.06.2021 - 26.06.2021 (Week 11 - Week 13)
Wong Wan Jun (0338248)
Bachelor of Computer Science (School of Computer Science and Engineering)(Minor)
Typography / Task 3B




LECTURES

During lecture, Mr. Vinod and Mr.Shamsul demonstrate on process of creating typographic stickers. There are some tips that we should notice in this task:
  1.  Image file type should be png.
  2. Image file size should be actually 512 * 512 pixels.
  3. Copyrighted material (eg: images/quotes/popular media) are not allowed.


INTRODUCTION

<iframe src="https://drive.google.com/file/d/1oQcpKqngmynJzprkNH7o5BXnIQWQlL9U/preview" width="640" height="480"></iframe>


TASKS

TASK 3B : TYPE DESIGN & COMMUNICATION // TELEGRAM STICKER

For this assignment, we have to express typographically a greeting relevant to the campus community at Taylor's University or society at large. We were given different festival and need to design it as an attractive, functional and visually impactful stickers. Adobe Illustrator and Photoshop is usable in this task. 

I did some reference on typographic stickers to get some idea.


Fig1.1: Reference of typographic stickers, 12th June 2021

I first do some research on Mother's Day. It is a celebration honoring the contribution of mothers, acknowledge the efforts of maternal bonds and the role of mothers in our society. The official Mother's Day flower is carnation, different colour represent different meanings. For instance, white carnation signifies honor a mother who passed away while red carnation signifies respect of living mother. Therefore, I decide to add it to my sticker. 

Fig 1.2: Reference of carnation, 12th June 2021


Fig 1.3: Reference of Mother's Day logo, 12th June 2021

After process of reference, I started to sketch my ideas and tried to digitize with 10 typefaces given. 
Fig2.3: First Draft of Mother's Day stickers, 12th June 2021

I have received some feedback from Mr Vinod and Mr Shamsul that we must prevent overusing graphic element. Remember this is a typographic stickers. So I decide to go with first design but with some amendment. I add two full stop on 'h' to make it looks like a mother hold her child's hand.

Fig2.3: Second draft version of stickers, 19th June 2021

Fig2.3: Third draft version of sticker, 20th June 2021

After come out with the B&W sticker, I study on some colour palette related to Mother's Day.


Fig2.4: Reference of colour palatte, 20th June 2021

Fig2.5: Different colour version of sticker, 20th June 2021

Fig 2.6: Creating sticker pack on Telegram, 20th June 2021

Fig2.7: Sending sticker on Telegram, 20th June 2021

Final Submission:
Fig3.1: Final B&W version, 22th June 2021

Fig3.2: Final coloured version, 22th June 2021

PDF Version:
<iframe src="https://drive.google.com/file/d/1P0SavE1KTDs0i2p6TvwsK8GMREiqoEsp/preview" width="640" height="480" allow="autoplay"></iframe>


FEEDBACK

Week 11 : 

General Feedback:
Communication between font is important. Prevent overusing of graphical elements, can embed it inside the word. Fully use the given space.
Specific Feedback:
Implementation of carnation is okay but one or two will be enough, illustrated it, do not use picture. Fully use the space, circle and font size must be maximize. Kerning between font should be done nicely. The stroke of circle should be thicker.

Week 12 : 

General Feedback:
Typographic stickers designed should have a white outline of 7px.
Specific Feedback:
The outline was too strong and the space between words should be refine.


REFLECTION

Experience: 
Creating stickers, especially typographic sticker is quite fun for me as I don't have this kind of experience before. We met some limitations as we need to use the 10 typefaces given and minimal graphic elements are allowed. In this process, I put effort into doing idea exploration and study about the composition. After few times of amendment, I was satisfied on the final sticker outcome.

Observation: 
I realized typography plays a significant role on showing idea and transmit message. Choosing the right font and considering the size and readability is important as it decides visual impression towards audience. In the black and white version, we can analyze the composition better in terms of the font and visual elements. 

Finding: 
In this modern era, stickers are becoming more trendy. It enables us to express different feeling and share different messages. It is not only one of the marketing tool yet an entertainment for people, connecting each relationship in a better way. People enjoyed and have fun when they use a digital sticker, The awesome part of the sticker is with a small visual, it can express emotions and thoughts in few seconds.


FURTHER READING

Fig 3.1: Graphic Design Play Book by Sophie Cure, 24th June 2021

This is a book on exploration of Visual Thinking. Understanding how graphic design works is important in developing visual sensibility. It contains highly original introduction to graphic design, and implements puzzles, visual challenges to demonstrate how typography, signage, logo design, posters and branding work.

Through a series of games and activities included, we were introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a lot of additional section such as loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities.

Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film.

Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers.

Comments

Popular Posts